"Responding to Regional Extinction"... Ministry of Culture, Sports and Tourism Supports TF Discussion for 'National Tourism Strategy Meeting'

First Meeting Held on the 24th... Total of 4 Sessions Planned
Discussing 'New Content Creation Strategies' to Revitalize the Local Economy

The Ministry of Culture, Sports and Tourism will hold four consecutive discussion sessions this year to prepare for the '8th National Tourism Strategy Meeting.'

Prime Minister Han Duck-soo is presiding over the 7th National Tourism Strategy Meeting held on the 12th at High Ground in Jung-gu, Seoul. Photo by Kim Hyun-min kimhyun81@

On the 24th, the Ministry will conduct the first discussion session to discuss 'Measures to Respond to Local Extinction and Revitalize Regional Tourism.' Subsequently, in August, discussions will focus on topics such as fostering tourism ventures, overseas expansion plans, tourism industry development, and international tourism cooperation strategies to attract foreign tourists. In September, the topic will be job creation and institutional innovation, including the current status of labor shortages in the tourism industry and solutions.

Earlier, the Ministry launched a support task force for the National Tourism Strategy Meeting and held the first meeting on the 12th under the theme 'K-Tourism Revitalization Measures.' Experts from the Korea Tourism Organization, Korea Culture and Tourism Institute, academia in tourism, and related industries participated in the discussion.

In this discussion session, Professor Shim Won-seop from Mokpo National University’s Department of Tourism will present on 'The Role and Strategy of Tourism in Responding to Local Extinction,' and Jinseong Kim, CEO of regional tourism consulting firm Plan Issue, will present on 'Ways to Create New Regional Tourism Content.' Following these presentations, young entrepreneurs in the regional tourism sector and research fellows from the Korea Research Institute for Human Settlements will engage in discussions.

In particular, the plan is to address tourism policies and strategies that recognize tourism’s important role in responding to local extinction. Cases of successful attraction of tourists by developing unique regional tourism content will be shared, and recent trends in tourism, which are becoming more individualized and diversified, will be analyzed.

Examples include utilizing old downtown areas of local cities such as Busan as tourism resources through storytelling, or creating regional brands through night tourism, new technology experience, and industrial tourism. These cases will be directly heard from experts who led the actual projects.

Various policy suggestions related to newly increasing regional tourism products, such as remote work vacations (workations) targeting the MZ generation and pet-friendly travel, will also be collected.

Park Jong-taek, Director of the Tourism Policy Bureau at the Ministry of Culture, Sports and Tourism, said, "Regional tourism must be revitalized so that foreign tourists can flow into all parts of the country. We will establish practical tourism policies to discover attractive regional tourism resources and contribute to the local economy."

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