Busan City Holds 'Proper Walking Experience and Busan Shoes Sales Promotion Exhibition'
Held on the 25th-26th at Busan City Hall 1st Floor Lobby (in front of the auditorium)
Pedestrian Analysis Event, Brand Product Evaluation & Store Entry Consultation Meeting
Busan City will hold the ‘Correct Walking Experience and Busan Shoe Sales Promotion Exhibition’ for two days from the 25th to the 26th at the first-floor lobby of Busan City Hall (in front of the auditorium) to promote a proper walking culture among citizens and support the market expansion of shoe companies based in Busan.
Poster for Busan citizens' proper walking experience and Busan shoe sales and promotion exhibition.
View original imageThe event is mainly composed of ▲Correct Walking Experience (Gait Analysis) ▲Busan Shoe Sales Promotion Exhibition ▲Busan Brand Evaluation and Store Entry Consultation.
The Correct Walking Experience is free for all Busan citizens and involves a walking experience using equipment followed by a personalized gait analysis explanation. The duration is about 5 minutes, and the event is promoted to enhance citizens’ health and activate a proper walking culture.
The Shoe Sales Promotion Exhibition will feature 14 selected companies, including shoe companies and small business owners based in Busan, showcasing excellent products from Busan shoe brands to consumers. Consumers who purchase products will also receive a gift (socks).
On the second day of the event, the 26th, a brand evaluation and store entry consultation will be held by inviting domestic shoe distribution platform buyers (buyers and MDs) to introduce new technologies and excellent products of Busan shoes and support the expansion of new sales channels for local shoe companies.
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Lee Kyung-deok, Director of the Future Industry Bureau of the city, said, “Through this event, we hope to spread the culture of correct walking, raise awareness of Busan shoes, and provide an opportunity for Busan shoe companies to increase sales,” adding, “We ask for active interest and participation from many citizens.”
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