GS25, Industry's First to Launch Prepaid Discounted Transportation Card
Possible to Reduce Transportation Costs by 20%
Convenience store GS25 announced on the 20th that it will introduce RocaM Altteul Transportation Card Plus, a prepaid Altteul transportation card, the first of its kind in the industry.
Consumers are purchasing prepaid budget transportation cards at GS25.
[Photo by GS Retail]
The Altteul transportation card is a transportation fare discount program supported by the Ministry of Land, Infrastructure and Transport, offering a service that can reduce public transportation costs by more than 20%. Users of the Altteul transportation card receive mileage-type rewards based on the walking distance from the departure point to the destination along the route when using buses, subways, etc., with benefits of up to 60 times per month and a limit of 66,000 KRW. Until now, the Altteul transportation card has mainly been operated in partnership with credit card companies, but from this month, it can be purchased at GS25.
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Consumers who purchase and charge the prepaid Altteul transportation card at GS25 can use it immediately without the credit card application and waiting process as before. Additionally, users can use the charged amount and accumulated points not only for public transportation but also at most credit card affiliated stores, and if they spend more than 200,000 KRW in the previous month, they can earn an additional 10% points on transportation usage through the RocaM Charging Station.
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