LGU+ Idleulnara Releases Season 2 of 'Seol Min-seok's World History Adventure'
LG Uplus announced on the 12th that its kids-only service ‘Idolnara’ will exclusively release Season 2 of ‘Seol Min-seok's World History Adventure,’ which was highly popular in Season 1.
Idolnara is a core platform of U+3.0 that provides premium educational content through LG Uplus Internet TV (IPTV) ‘U+tv’ and mobile apps. It offers over 50,000 pieces of content including interactive and original content, and has received high praise from consumers by conducting beneficial marketing campaigns related to reading and parenting.
Children of Idulnara customers watching the content of "Seol Min-seok's World History Adventure" Season 2. [Photo by LG Uplus]
View original imageSince the 30th of last month, Idolnara has been uploading two episodes every Friday for 15 weeks of ‘Seol Min-seok's World History Adventure’ Season 2 under the ‘Seolssam TV’ tab. To alleviate parents’ concerns about inappropriate media content and continuously enhance children’s content viewing experience, Idolnara partnered with ‘Dankkumai,’ an edutainment company that delivers humanities to the public in an easier and more engaging way, jointly managing all processes from content planning to production and investment.
‘Seol Min-seok's World History Adventure’ is based on the original work
Building on the great popularity of Season 1, the newly added Season 2 covers significant historical stories from Italy, the United States, and China. Season 1 covered the histories of France, Germany, and Italy, delivering fun and emotion as safe content for the whole family to enjoy. It recorded 1.2 million cumulative views, ranking first in the children’s history content category.
To celebrate the airing of Season 2 of ‘Seol Min-seok's World History Adventure,’ Idolnara is holding a ‘Summer Vacation Camp’ event. Applications can be submitted via the official Idolnara website or mobile app until the 16th, and winners will be individually notified between the 17th and 19th.
Selected customers through a draw, 160 people (one guardian and one child per team, 80 teams), will have the opportunity to participate in an offline event at ‘KidZania Seoul’ located in Songpa-gu, Seoul, starting at 9:30 AM on the 22nd. The event includes ▲ viewing Season 2 of ‘Seol Min-seok's World History Adventure’ ▲ a world history scholarship quiz show awarding scholarships worth 1 million KRW ▲ a roulette event ▲ and a meeting with a surprise guest. All attendees will also receive KidZania admission tickets (afternoon half-day pass).
Customers wishing to watch the content can download the Idolnara app from app markets such as Google Play Store and Apple App Store on smartphones and tablet PCs regardless of their subscribed telecom provider.
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Namgung Jin-ah, head of the Idolnara content team at LG Uplus, said, "Due to the explosive interest of Idolnara customers in Seol Min-seok’s history content, we are pleased to produce Season 2, which allows us to deliver richer historical knowledge to many children,” adding, “We will continue to strengthen the content consumption experience that provides fun and educational value to children.”
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