Innocean Hosts 'S.O.S Contest'... "Grand Prize 10 Million Won"
Proposal for Marine Environment Conservation Campaign
Innocean announced on the 11th that it will hold the ‘S.O.S (Social Problem Solver) Contest’ in collaboration with the Ministry of Oceans and Fisheries.
The theme of this contest is campaign ideas for discovering and solving various social issues related to marine environmental conservation. Participants can freely propose practical solutions by identifying problems related to the marine environment, such as ▲sustainable marine ecosystem conservation methods ▲marine litter reduction strategies ▲marine plastic waste recycling methods.
The contest is open to domestic and international university and graduate (master’s) students or those on leave who aspire to become advertisers. Graduating students and those serving in the military are also eligible to participate. Participation is completed by submitting entries on the dedicated website from the 1st to 15:00 on the 16th of next month.
Submissions can be in the form of a planning document within 30 pages in PDF format or advertising creative works in video, print, outdoor, or innovation (advertising solutions through new technologies, methods, or objects). There are no limits on the number of entries or categories, and multiple submissions are allowed. The results of the campaign will be announced individually in September.
The grand prize winner will receive a total prize of 10 million KRW and an opportunity for an experiential internship at Innocean. During the internship, participants will directly experience advertising production work alongside employees who are creative mentor experts and gain know-how on overall advertising practices, providing great benefits as future advertisers.
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An Innocean representative said, “As concerns deepen about the conservation of marine ecosystems such as oceans and wetlands, which have excellent carbon absorption capabilities,” adding, “We hope that brilliant ideas will be presented in various ways through the active participation of future advertisers.”
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