Orion Unveils 'Choco Pie Jeong Watermelon & Fresh Berry Melon' Pies
Two Limited Edition Items for the Summer Season
Orion announced on the 6th that it has launched two limited edition products for summer: 'Choco Pie Jeong Watermelon' and 'Fresh Berry Melon.'
Choco Pie Jeong Watermelon reinterprets the beloved national snack Choco Pie, which has been loved for nearly 50 years since its release in 1974, with a watermelon flavor. Following its first release last year, the limited edition has been upgraded in taste and quality by increasing the watermelon juice content inside the marshmallow and delicately expressing the watermelon shape from the pie's surface to its interior.
Fresh Berry Melon is a product that harmonizes the unique flavor of melon with the soft texture characteristic of Fresh Berry. Melon juice jam is added inside the cream to create a refreshing yet sweet taste, and the colors on the outside and inside are designed to evoke the feeling of melon. The jam was developed by consolidating the know-how of juice utilization from Orion Global Research Institute, accumulated through the launch of previous products such as Choco Pie Jeong Banana and Fresh Berry Strawberry.
These two limited editions feature 'Delicious Frozen Treat Recipes for Summer' on the back of the package, making it easy for anyone to create 'Choco Pie Watermelon Ice Cream' and 'Fresh Berry Melon Bingsu.' Starting from the 31st, a social media (SNS) certification event for 'My Own Frozen Treat Recipe' will be held.
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Further details will be provided through Orion’s official Instagram.
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