Damyang-gun's 'Daesup Malgeun Damyang Rice' Achieves Major Success in Rice Evaluation

Jeollanam-do's Top 10 High-Quality Brands Recognized for Excellence

On the 5th, Damyang-gun, Jeollanam-do announced that ‘Daesup Malgeun Damyang Rice,’ produced by the Damyang-gun Nonghyup Rice Cooperative Joint Business Corporation, the county’s representative brand, has been honored with the grand prize in this year’s Jeollanam-do Top 10 High-Quality Brand Rice evaluation.

To ensure fairness in the evaluation of Jeonnam’s Top 10 High-Quality Brand Rice, the Health and Environment Research Institute, Agricultural Products Quality Management Service, Korea Food Research Institute, Nonghyup Jeonnam Regional Headquarters, Jeonnam Agricultural Research and Extension Services, and Jeollanam-do jointly conducted the assessment. Samples were randomly purchased twice from retail outlets in the market and selected through a multifaceted evaluation.

To secure agricultural competitiveness, the county has steadily promoted hygienic agriculture over the past 10 years and has devoted all efforts to establishing premium rice production complexes, thorough contract farming production, farmer education, and promotion to strengthen the competitiveness of the fundamental rice industry.

In particular, last year, the county invested a total project cost of 12.1 billion KRW to build an integrated rice processing center, a long-cherished project for rice farming households, continuing its persistent efforts.

As a result of the joint strenuous efforts of local farmers, the Damyang-gun Nonghyup Rice Cooperative Joint Business Corporation, and Damyang-gun, ‘Daesup Malgeun Damyang Rice’ achieved the remarkable feat of winning the Jeonnam high-quality rice brand evaluation, which had been a privilege of reclaimed land rice in the province, for 13 consecutive years, the county explained.

Daesup Malgeun Damyang Eco-friendly Rice has been supplying about 1,000 tons annually since 2011 to school meals in Seongbuk-gu, Seoul, and other areas, gaining recognition for the taste of eco-friendly rice and taking responsibility for the health of growing children.

It is also very popular as a return gift item in the Hometown Love Donation Program prepared by Damyang-gun, receiving the highest number of selections among products.

County Governor Lee Byeong-no said, “We will further strengthen hygienic agriculture and high quality to ensure that Damyang agricultural products grown with the clear water of the Yeongsan River headwaters are recognized by everyone, and we will continue to secure active promotion and stable sales channels for agricultural products.”

This content was produced with the assistance of AI translation services.