Bungaejangter Surpasses 1.2 Trillion KRW in Transactions in the First Half of This Year

Achieved Total Transaction Volume of 10.3 Million
Fashion Category Approaches 520 Billion Won

Used goods trading app Bungaejangter (co-CEOs Kang Seunghyun and Choi Jaehwa) announced on the 5th that the cumulative transaction amount across all categories exceeded 1.245 trillion KRW in the first half of this year. The number of transactions was approximately 10.3 million. This means that about 57,000 transactions took place daily on average.

In particular, the transaction amount in the fashion category reached about 520 billion KRW. The fashion category transaction amount is the largest among single categories, accounting for 41% of the total transaction amount across all categories.

The average transaction price in the fashion category on Bungaejangter in the first half of the year was about 110,000 KRW. The items with the highest average transaction amounts were ▲watches ▲jewelry ▲bags and wallets ▲shoes ▲men's clothing ▲women's clothing, in that order.

The follower ranking of 'Brand Follow,' introduced to help users easily explore popular brands and categories on Bungaejangter, was ▲Nike ▲Apple ▲Gucci ▲Adidas ▲Stone Island.

Choi Jaehwa, CEO of Bungaejangter, said, "As used trading becomes more active mainly among the MZ generation, used fashion has grown into an industry that stands shoulder to shoulder with the new product market, becoming a channel to grasp trends. As digging consumption reflecting individual tastes is actively taking place in the used fashion market, Bungaejangter will also strive to offer differentiated services as Korea’s leading used fashion platform."

This content was produced with the assistance of AI translation services.