Kwangdong Pharmaceutical Launches 'KD Goodcycling' Campaign for Donations through Resource Circulation
Kwangdong Pharmaceutical announced on the 30th that it successfully completed the employee donation campaign ‘KD Goodcycling’ to support the social participation and independence of people with disabilities.
KD Goodcycling is an event where employees donate daily necessities to the social enterprise Goodwill Store, which was held for about a month starting from mid-last month. Employees either brought clothing and other items in donation collection bags provided by the headquarters to the company or sent donation items directly from home via courier according to the provided instructions.
The donated items from Kwangdong Pharmaceutical employees amounted to about 2,000 pieces, including clothing, accessories, books, and other daily necessities. After the campaign ended, a donation ceremony was held at the Goodwill Store Milal Seongnam Dandae Ogori branch, where representatives from both organizations participated and exchanged donation certificates, adding significance to the campaign. In addition to the employee donations, Kwangdong Pharmaceutical also delivered Kwangdong Heukmicha (black rice tea).
Kwangdong Pharmaceutical has been connected with the Goodwill Store since starting beverage donations in 2021. In March, employees also participated directly in on-site branch work through a Happiness Sharing volunteer activity. Through this, employees who took part in activities such as collecting donated items, managing sales stores, and supporting disabled employees proposed company-wide donation event ideas, which led to the launch of the KD Goodcycling campaign. Especially, with the recent rise in social awareness about resource circulation, employee response was very positive.
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A Kwangdong Pharmaceutical official said, “We are discovering social contribution programs that all employees can voluntarily participate in to share warmth with our neighbors,” adding, “We will continue to strive to fulfill the company’s social responsibility through various activities.”
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