Lotte Department Store Opens 'Mardi Mercredi' Store... "Targeting MZ Generation"

Offline Record-Breaking Lineup Sales

Lotte Department Store announced on the 29th that it will open a 'Mardi Mercredi' store on the B1 floor of Jamsil Lotte World Mall on the 30th.

Lotte Department Store will open a 'Mardi Mercredi' store on the B1 floor of Jamsil Lotte World Mall on the 30th.

This store boasts the largest offline product lineup. It sells signature flower graphic products, Le Sac, Ette flip-flops, Lezair sneakers, and more. Additionally, it will showcase specially made exclusive souvenir products and the Mardi Mercredi x Pok?mon collaboration line for the first time offline.

On weekends, a gift-giving event is planned. Until the 2nd of next month, approximately 400 customers per day on a first-come, first-served basis will receive rain boots, T-shirts, scrunchies, hand towels, and more. About 800 customers will receive exclusive souvenir T-shirts, portable mirrors, hair ribbon pins, Le Sac heart bags, and other items depending on their purchase amount.

A Lotte Department Store official said, "We are putting great effort into strengthening popular K-fashion brands," adding, "Since Mardi Mercredi is the first store with a distributor, explosive responses are expected from domestic and international MZ generation (Millennials + Generation Z) customers."

This content was produced with the assistance of AI translation services.