SK Stoa's Southeast Asia Travel Packages a 'Big Hit'... 6 Billion KRW Sold in 1 Hour
Total Orders 3,100, Sales Amount 6 Billion KRW
SK Stoa announced on the 27th that the Southeast Asia travel package launched together with Norangpungseon and T'way Air achieved sales of 6 billion KRW within one hour.
This package includes itineraries covering major tourist destinations in regions such as Bangkok, Da Nang, Cebu, Nha Trang, Dalat, Boracay, Hong Kong, Kota Kinabalu, Kaohsiung, and Singapore. As the number of consumers planning their first summer vacation abroad after the endemic transition increased, the package was exclusively launched to allow travelers to explore Southeast Asia at an affordable price. The total number of orders for this package reached approximately 3,100, with sales amounting to about 6 billion KRW within one hour.
SK Stoa plans to sell Osaka and Kyoto travel packages through its mobile live commerce broadcast, 'SK Stoa Shopping Live,' on the 29th.
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An SK Stoa representative said, "Interest in overseas travel is increasing, but due to the ongoing high interest rates and inflation, consumers are looking for reasonably priced package travel products, which was a key factor." They added, "To maintain this interest, we will continue to introduce follow-up packages featuring popular recent travel destinations such as Japan."
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