Homeplus Launches Dangdang Burger... "Controlling Hamburger Prices"

2 Pieces per Pack, Price is 4,990 Won

As franchise hamburger prices continue to rise, large discount stores have thrown down the gauntlet in the burger market by emphasizing cost-effectiveness (performance relative to price).

Models are confidently presenting the Dangdang Boneless Chicken Twin Burger and Fried Boneless Chicken at a Homeplus store. [Photo by Homeplus]

Homeplus announced on the 27th that it will launch new menu items, Dangdang Boneless Chicken Twin Burger and Dangdang Fried Boneless Chicken, on the 29th.

The Dangdang Boneless Chicken Twin Burger uses unfrozen bread for a soft initial texture, and the smoked mustard sauce provides a subtle grilled flavor. By adding tomatoes, iceberg lettuce, and other ingredients at home, you can enjoy a special burger of your own. It comes in a pack of two for 4,990 won.

The Dangdang Fried Boneless Chicken is made from large, thick cuts of domestic refrigerated meat, allowing you to fully enjoy the texture of the meat, and it is lightly salted, making it compatible with any sauce.

A Homeplus representative said, “Amid soaring dining-out prices, we planned boneless burger and chicken menu items, which customers frequently seek, to help alleviate the burden of rising prices. We will continue to launch high-quality, cost-effective deli new menu items as a large discount store closely connected to customers’ daily lives and contribute to price stabilization.”

This content was produced with the assistance of AI translation services.