Shinsegae Food Delivers 'Better Meat' to Navy Submarine Command

Aiming to Improve Military Personnel's Food Culture with Plant-Based Meat Alternatives

Shinsegae Food announced on the 15th that it visited the Navy Submarine Command located in Jinhae-gu, Changwon-si, Gyeongnam, and delivered 4,000 plant-based luncheon canned hams of the alternative meat brand 'Better Meat' along with other food ingredients.

Song Hyun-seok, CEO of Shinsegae Food (second from left), and Lee Soo-yeol, Commander of the Navy Submarine Command (third from left), along with other attendees of the gift delivery ceremony, are posing for a commemorative photo.
[Photo by Shinsegae Food]

This Better Meat delivery was prepared by Shinsegae Food to improve the food culture and health of the submarine crew members. Considering the spatial constraints faced by the crew living inside the submarine, which limit not only activities within the vessel but also cooking for meals, products using easily prepared Better Meat alternative meat were delivered, along with recipes and menus utilizing these products.

The Better Meat plant-based luncheon canned ham delivered that day is made from 100% plant-based ingredients, allowing healthy enjoyment without concerns about cholesterol from animal fats or preservatives. The accompanying products, such as 'Better Meatballs in Tomato Sauce,' 'Proper and Neat Better Chal Hot Dog,' and 'Proper and Neat Mild Dumplings,' are also made from 100% plant-based ingredients, which are not only good for health but also easy to cook using ovens or steamers.

Song Hyun-seok, CEO of Shinsegae Food, said, "We hope that the submarine crew members, who are part of one of the nation's core strategic forces, can enjoy a wider variety of healthy menus through plant-based alternative meats." He added, "We will continue to expand the Better Meat lineup and actively develop menus that satisfy taste and nutrition, considering the characteristics of the military."

This content was produced with the assistance of AI translation services.