Jeju Samdasoo Launches New Map on Metaverse Zepeto

Jeju Samdasoo announced on the 13th that it has opened a new map, ‘Jeju Samdasoo Theme Park,’ on the metaverse platform ‘Zepeto.’

The Jeju Samdasoo Zepeto map features a theme park celebrating the 25th anniversary of Samdasoo’s launch, faithfully recreating the scenery of Jeju Island. Following the opening of ‘Jeju Samdasoo World’ on Zepeto last May, the first in the domestic bottled water industry, Jeju Samdasoo plans to offer differentiated experiences to Generation Z with the introduction of the new ‘Jeju Samdasoo Theme Park.’

The Jeju Samdasoo Theme Park operates with two main spots: ‘The Story of the Kkul (Tangerine) Forest,’ where tangerine trees, a symbol of Jeju, spread out, and the ‘25th Birthday Party of Jeju Samdasoo,’ featuring a 25th-anniversary commemorative candle on Hallasan Mountain.

Notably, by completing a plogging mission along the Hallasan Trail, players can exchange collected trash for game points or stickers. The acquired stickers can be used to decorate the 25th-anniversary commemorative ‘Samda Celebration Card.’ Additionally, visitors can enjoy various exclusive experiences in the Jeju Samdasoo Theme Park, such as riding Jeju ponies or taking 인증샷 (proof photos) at photo zones set up throughout the map, including one featuring IU, the Samdasoo model’s bromide.

To commemorate the opening of the new map, Jeju Samdasoo is also holding a mission event to encourage consumer participation. Until the 30th of this month, participants who complete three missions?imitating IU’s TVCF pose, answering O.X quizzes, and plogging (picking up trash)?and upload 인증샷 (proof photos) will be entered into a draw to receive Zepeto cash (25 winners) and limited-edition items (100 winners).

Baek Kyung-hoon, president of Jeju Development Corporation, said, “We opened the new Jeju Samdasoo map to provide a friendlier and more enjoyable experience to future generations who actively use the metaverse and are accustomed to expressing their individuality in virtual spaces. We will focus on communicating with more customers, especially the MZ generation (Millennials + Generation Z), through this special experiential space that tells the unique story of Samdasoo, Jeju, Hallasan, and environmental protection.”

This content was produced with the assistance of AI translation services.