On the 9th, Korea GM announced that it held a mass production ceremony for the Buick Envista, a derivative model of the Chevrolet Trax crossover, at the Incheon Bupyeong plant the previous day.


The mass production ceremony was attended by executives and employees including Roberto Rempel, President of the Korea Operations, Brian MacMurray, President of the Korea R&D Corporation, and Kim Jun-oh, Head of the Korea GM Branch of the National Metal Workers' Union.

[Photo by Korea GM]

[Photo by Korea GM]

View original image

With the start of mass production of the Buick Envista, Korea GM explained that it can get closer to the annual production target of 500,000 units at the Bupyeong plant. Approximately 200 billion KRW was invested in production facilities to manufacture the Chevrolet Trax crossover derivative model.



President Rempel said, "Following the explosive demand for the Chevrolet Trax crossover in both domestic and global markets, I am very proud of the Korean team for establishing a successful mass production system leading to the full-scale production of the derivative model, the Buick Envista. Like the Chevrolet Trailblazer and Trax crossover, we will continue to produce high-quality vehicles for our customers and respond seamlessly to global demand by maximizing productivity and strengthening quality competitiveness."

[Photo by Korea GM]

[Photo by Korea GM]

View original image

President MacMurray of the R&D Corporation said, "The Buick Envista is the result of GM's global engineering team working together across design, engineering, and production technology to create a vehicle that meets the needs of global customers. I believe the employees have accomplished something remarkable, and I am confident that GM will once again prove its competitiveness in the global market by satisfying customers worldwide through the Buick Envista."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing