FKCCI Also Starts Communication via SNS... "Expanding MZ Touchpoints"

The Federation of Korean Industries (hereinafter FKI) opened an Instagram account on the 2nd to strengthen online communication with the MZ generation. FKI plans to quickly and accurately deliver activities, events, and news through its SNS activities.

FKI explained that it started SNS activities based on advice from the ‘Cheongnyeon Jeonja (Youth FKI Advisory Group)’, which pointed out the lack of promotional channels for the MZ generation. Through Instagram, FKI intends to provide information and gather opinions for more active interaction.

The first photo and video posted on the newly opened FKI Instagram account is about ‘Gat-saeng Han-kki (a productive meal, held on May 25)’. Promotion and events for the upcoming talk concert (Dream Work Concert, June 23) will also be conducted. In the future, this account will be used to showcase content such as event promotions, success stories of businesspeople, and industry trends.

Lee Sang-yoon, head of FKI’s CSR division, said, “The establishment of the FKI Instagram account is the first case of accepting opinions from Cheongnyeon Jeonja (FKI Youth Advisory Group),” adding, “We will continue to do our best to listen to and communicate with various sectors through diverse communication channels.”

This content was produced with the assistance of AI translation services.