'Beauty & Healthcare Show' to be Held September 7-10 in Songdo, Incheon

The '2023 Beauty & Healthcare Show,' where you can grasp the latest trends in the beauty and healthcare industries, will be held from September 7 to 10 at Songdo Convensia in Incheon.

This exhibition, originally held as the 'Korea Beauty & Cosmetic Show' since 2016, has been expanded to include the healthcare industry, which creates synergy with the beauty industry, and renamed as the 'Beauty & Healthcare Show.' It is hosted by Incheon City and organized by the Incheon Tourism Organization and Segye Jeonram Co., Ltd.

Not only companies related to beauty and cosmetics but also those in the healthcare and wellness sectors will participate, showcasing products and technologies on various themes such as ▲cosmetics & makeup ▲skin & body care ▲inner beauty ▲wearable beauty tech ▲digital care ▲wellness.

Additionally, B2B programs such as the Korea Trade-Investment Promotion Agency (KOTRA) collaborative export consultation, department store, home shopping, and mobile distribution platform buyer (MD) consultations, cosmetics manufacturing platform collaborative OEM/ODM manufacturing consultations, and the Korea Small & Medium Materials Investment Institutions Council collaborative investment competition will be held, providing business opportunities for beauty and healthcare companies.

Especially on weekends, side events will be held where visitors can directly experience beauty and healthcare and purchase related products and services.

Wellness one-day classes such as singing bowl meditation and Pilates, beauty influencer invited real review shows, and 'hyper-personalized beauty' customized experience events including personal color and skin diagnosis will be prepared.

In addition, a 'barter donation event' will take place. This campaign allows visitors to exchange daily necessities such as instant rice and ramen they bring for beauty products. The collected daily necessities will be delivered to facilities supporting socially vulnerable groups through the Incheon Social Welfare Council.

An official from Incheon City stated, "This exhibition is held to revitalize the beauty industry, one of Incheon's major strategic industries, and the nationally promising and growing healthcare industry. We will prepare the event to provide business opportunities for participating companies and allow citizens to experience and enjoy Incheon's beauty industry."

This content was produced with the assistance of AI translation services.