Dongwon F&B Selects Actress Han Ji-min as Model for Inner Beauty Brand 'Butic'

Dongwon F&B announced on the 30th that it has selected actress Han Ji-min as the new model for its inner beauty health functional food brand, Beautick.

Beautick is a health functional food brand launched in 2020 targeting women in their 30s to 50s who are highly interested in inner beauty. Based on the brand concept of "Time to Build Beauty," it offers various inner beauty products such as "Beautick Inner Collagen Plus," which helps with skin hydration, and "Beautick Mega Elastin Plus," which supports skin elasticity maintenance. Inner beauty is a compound word of "inner" and "beauty," referring to "edible cosmetics" for skin health and more.

Dongwon F&B stated that actress Han Ji-min was selected as the new model because she aligns with Beautick’s brand concept of researching beauty based on reliability and functionality. Starting next month, model Han Ji-min plans to meet consumers through various content including a TV commercial introducing the new product "Beautick Skin Collagen" under the concept of "Selfish Beauty Routine," as well as making films and interview videos. "Beautick Skin Collagen" is a collagen product recognized for dual functionality in skin hydration and UV damage care, containing both liquid and tablets in one bottle for convenient consumption without water.

A Dongwon F&B representative said, "We expect actress Han Ji-min, who has been loved for a long time, to effectively convey Beautick’s brand concept of 'Time to Build Beauty.' We will continue to create a friendly brand image of 'Beautick' that consumers can relate to through various marketing activities."

This content was produced with the assistance of AI translation services.