Hanjin announced on the 18th that it will engage in mutual growth activities to revitalize traditional markets nationwide in collaboration with the Ministry of SMEs and Startups and the National Federation of Merchants.


To expand mutual growth activities for the revitalization of traditional markets across the country, Hanjin held a business agreement ceremony at the Customer Support Center of Yeokgok Sangsang Market on the same day, attended by key officials including No Sam-seok, CEO of Hanjin, Cho Hyun-min, President of Hanjin, Cho Joo-hyun, Vice Minister of the Ministry of SMEs and Startups, and Jeong Dong-sik, Chairman of the National Federation of Merchants.


Through this business agreement, Hanjin and participating organizations plan to further strengthen a mutually cooperative system where traditional markets and companies can grow together. Hanjin will support delivery services for the volume of goods from major traditional markets nationwide. Additionally, through ‘Digital Easy Order,’ an online sales support platform app operated by Hanjin for small business owners in traditional markets, they will continue to provide support and education for digital transformation, expecting to build a foundation for expanding delivery hubs and securing volume.

Cho Hyun-min (from left), President of Hanjin, Cho Joo-hyun, Vice Minister of the Ministry of SMEs and Startups, and Jeong Dong-sik, President of the National Merchants Federation, are taking a commemorative photo. Photo by Hanjin

Cho Hyun-min (from left), President of Hanjin, Cho Joo-hyun, Vice Minister of the Ministry of SMEs and Startups, and Jeong Dong-sik, President of the National Merchants Federation, are taking a commemorative photo. Photo by Hanjin

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‘Digital Easy Order’ offers operational convenience by allowing small business owners who are not familiar with the online environment to manage everything from product registration to ordering, payment, and delivery in one place, in response to the rise of non-face-to-face consumption culture. It also reduces sellers’ burdens by eliminating membership fees, order commissions, and advertising costs, and helps manage stores more easily through customer management, promotion, and marketing.


Sellers can send digital business cards to regular customers via KakaoTalk or text messages. When seasonal products such as spring herbs or new products arrive, sellers can continuously promote them through KakaoTalk, text messages, and app notifications, making customer management efficient. Also, customers visiting the store can scan the store’s dedicated QR code to check store and product information, then conveniently purchase products and have them delivered to their homes.



Hanjin plans to support small business owners in traditional markets nationwide who use ‘Digital Easy Order’ by waiving fees, providing digital transformation education, and promotional activities. Furthermore, together with participating organizations, Hanjin will continuously discover mutual growth programs to strengthen the capabilities of traditional market merchants. A Hanjin official stated, “We will fulfill our social responsibility for mutual growth and co-prosperity with local communities, including traditional markets nationwide, and will further discover mutual growth activities that can provide practical help to local communities to create a sustainable future.”


This content was produced with the assistance of AI translation services.

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