Vietnam MZ Targeting... Woori Bank Launches 'Dutch Pay' Service on Vietnam App

Other Bank Customers Can Also Use It Easily

Woori Bank is adding a Dutch pay feature to its local application in Vietnam to target the MZ (Millennial + Z) generation.

On the 14th, Woori Bank Vietnam announced the launch of the Dutch pay service on 'WooriWON Vietnam.' The aim is to target the Vietnamese MZ generation, for whom Dutch pay is a common cultural practice.

The Dutch pay service on WooriWON Vietnam allows users to immediately request Dutch pay amounts after checking card and account transaction histories, unlike similar services offered by local banks.

Additionally, even customers who do not have 'WooriWON Vietnam' installed can send Dutch pay request messages to others by simply linking the popular Vietnamese messenger service 'Zalo' and their smartphone contacts.

Upon receiving a Dutch pay request message, users can easily transfer the requested amount through 'WooriWON Vietnam' or use the Viet QR code, a joint QR service in the Vietnamese financial sector, to transfer the requested Dutch pay amount via other bank apps.

Furthermore, the service enhances fun by allowing Dutch pay request messages to be sent in the form of animated emoticons, and includes additional features such as instant Dutch pay via QR code scanning and options like rounding off change for bets.

A Woori Bank official stated, "Woori Bank Vietnam plans to promote various digital products and services, including the Dutch pay service, through Facebook, YouTube, TikTok, and more to reach Vietnamese MZ generation customers," adding, "We will continue to provide comfortable financial services to Vietnamese customers through localized services."

This content was produced with the assistance of AI translation services.