Lotte Homeshopping, Saturday Market 'Popular'... "20-Minute Flash Sale"
Average Order Count 2200
Lotte Homeshopping announced on the 12th that its ‘Saturday Market,’ which airs every Saturday from 8 a.m. for 20 minutes, is gaining great popularity.
Lotte Homeshopping is hosting the Toyo Jangteo program.
[Photo by Lotte Homeshopping]
Saturday Market was planned as a weekend open-run concept to ease customers' shopping burdens amid high inflation. As part of Lotte Homeshopping’s flagship living program, the Choi Yura Show, it averages over 2,200 orders despite the short broadcast time.
The program features small luxury products recommended by Choi Yura, including foods and overseas living brands that are hard to find domestically. Notably, Seolsung Ranch Korean beef jerky, made without antibiotics, sold 3,000 sets in just 20 minutes, and the popular Myeongtaeja Myeongran, which sells out every holiday, sold 2,500 sets. On the 13th, Benezyme SuLab Treatment will be exclusively introduced, and on the 20th, Koukakis Greek Yogurt will be featured exclusively.
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A Lotte Homeshopping official said, “Saturday Market, launched on weekend mornings to help customers shop smartly amid high inflation, is receiving a strong response. We plan to continue offering premium domestic and international foods and household goods at reasonable prices and assortments to meet customer demand.”
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