BMW Korea announced on the 8th that it will launch a new service allowing users to convert 'BMW Coins' into Asiana Airlines mileage on the BMW membership platform.


BMW Vantage is BMW's customized lifestyle membership platform. Through the BMW Coin ecosystem, which can be used like cash within the application, it offers various benefits to customers.


This time, in partnership with Asiana Airlines, the service enables conversion of 20 BMW Coins into 1 Asiana Airlines mileage. Users can easily apply for the conversion within the BMW Vantage app.


BMW Korea, BMW Coin → Asiana Mileage Conversion Service View original image

To celebrate the launch of the service, various events will be held for one month from the 10th of this month to the 10th of next month. First, customers who convert BMW Coins into Asiana Airlines mileage during the event period will receive a 'Double Mileage' benefit, doubling their mileage up to the first 1 million miles on a first-come, first-served basis.


Additionally, customers who convert more than 10,000 BMW Coins into mileage will be entered into a draw to receive a refund of up to 50,000 BMW Coins.


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BMW Vantage, the automotive industry's first lifestyle platform, is a premium membership service encompassing mobility, travel, culture, and both online and offline lifestyle areas. The app operates an exclusive shopping mall called 'Joy Mall,' offering a wide range of premium lifestyle products at reasonable prices.


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