Suncheon Utjang Selected as One of the Ministry of Culture, Sports and Tourism's 'Top 10 K-Tourism Markets'

Published 04 May.2023 14:15(KST)

Ministry of Culture, Sports and Tourism to Develop 'K-Tourism Market' as Korea's Representative Tourism Product

Suncheon City, Jeollanam-do (Mayor Noh Gwan-gyu) announced that Suncheon Uutjang has been selected as one of the 'K-Tourism Market (Traditional Market) Top 10' by the Ministry of Culture, Sports and Tourism.

'K-Tourism Market' was selected by the Ministry of Culture, Sports and Tourism and the Korea Tourism Organization to revitalize local tourism and actively promote the charm of traditional markets domestically and internationally. The selection comprehensively considered the unique appeal of traditional markets, their connection with nearby tourist attractions, and their impact on the local economy.

[Photo by Suncheon City]

In particular, Suncheon Uutjang is known for its abundant food and attractions, including the annual Gukbap Festival (September 8) and the Namdo Food Street Festival. Its connection with nearby tourist spots such as Suncheonman National Garden and Suncheonman Bay Wetland Reserve was also highlighted as an advantage.

The Ministry of Culture, Sports and Tourism plans to develop tourism courses by discovering things to enjoy, eat, and see, and combining them with linked tourist sites, nurturing the 'K-Tourism Market' as a representative tourism product of Korea.

Additionally, they will promote the K-Tourism Market domestically and internationally using TV, local celebrities (ambassadors), and influencers, and provide consulting for attracting tourists for each market.

A Suncheon city official stated, "More than 2.7 million visitors have visited the 2023 Suncheonman International Garden Expo site within about a month of its opening, attracting many tourists to Suncheon," and added, "We will ensure that Suncheon Uutjang, with its 100-year history, also establishes itself as a representative tourist destination in Korea."