7-Eleven, 35th Anniversary Discount... Lunchboxes Starting at 2,000 Won

35th Anniversary Juhyunyoung Kind Bibimbap, Up to 2,240 KRW
Best Lunchbox Mon-Wed-Fri Up to 36% Discount

Convenience store 7-Eleven announced on the 27th that it will hold discount events on popular products including lunch boxes to celebrate its 35th anniversary, and will also launch a large number of products featuring the 35th anniversary commemorative emblem.

Seven Eleven, 35th Anniversary Commemorative Products
Photo by Seven Eleven.

Since establishing its domestic corporation (Korea Seven) in 1988, 7-Eleven signed a technology introduction contract with the American Southland Corporation and opened the first domestic convenience store, '7-Eleven Olympic Athletes' Village Store,' in May of the following year. Over the past 35 years, it has introduced various food items, daily convenience products, and innovative services to Korea, gaining great love from customers. 7-Eleven stated, "To express our gratitude for the support from customers over the past 35 years, we will conduct a large-scale promotion throughout May, the month of our anniversary."

To commemorate the 35th anniversary, 7-Eleven will newly launch the 'Juhyunyoung Good Bibimbap Lunch Box' on the 10th of next month. Recently, the bibimbap lunch box released in collaboration with MZ trend (Millennials + Generation Z) actress Juhyunyoung has gained great popularity, selling 2.5 million units in just one month. The Juhyunyoung Good Bibimbap Lunch Box is a product where bean sprouts, fried egg, vegetables, and secret chili paste are mixed together. It will be launched at 3,500 KRW to celebrate the 35th anniversary.

In addition, a 20% instant discount will be offered on all lunch box products during lunchtime (11 AM to 2 PM) when paying with Samsung Card. Mondays, Wednesdays, and Fridays are designated as Lunch Box Days, and a '35th Anniversary Best Lunch Box Nationwide Promotion' discount event will also be held, allowing purchases at a 30% discounted price when paying with a Kookmin Card. The designated products are 'One Meal 7 Side Dishes Lunch Box' on Mondays, all types of 'Juhyunyoung Bibimbap Lunch Box' on Wednesdays, and 'One Meal 11 Side Dishes Lunch Box' on Fridays.

By applying card discounts and telecommunications company benefits to the maximum, customers can receive up to a 36% discount. In the case of the Good Bibimbap Lunch Box, it can be purchased at the lowest price of 2,240 KRW every Wednesday.

This content was produced with the assistance of AI translation services.