BBQ Expands Global Market... First Store Opens in Florida, USA

Genesis BBQ Group announced on the 17th that it has begun full-scale expansion into the global market, including opening its first store in Florida, USA.

BBQ's Tampa branch in Florida, USA.
[Photo by BBQ]

The Tampa store, the first in Florida, is located in Tampa, Florida, within a shopping district that includes food and beverage outlets, household goods stores, cosmetics shops, beauty salons, pharmacies, fitness centers, and cafes, situated in a high foot traffic area.

At the Tampa store, customers can choose from various chicken menus such as Golden Olive Chicken, Honey Garlic, and Soy Garlic, as well as Korean dishes like Tteokbokki, Rose Tteokbokki, Mala Tteokbokki, and Kimchi Fried Rice.

BBQ currently operates 250 stores across 22 states in the United States, including New York, New Jersey, Washington, Texas, Maryland, Georgia, Colorado, Massachusetts, Oklahoma, and Hawaii.

A BBQ representative said, “The secret to BBQ Chicken’s success is maintaining the authentic Korean taste without localizing the flavor. While American-style chicken is fried in large quantities and sold in portions, BBQ Chicken is cooked to order, resulting in chicken that is crispy on the outside and moist on the inside, seasoned with various seasonings, sauces, and recipes developed in-house, making Korean-style chicken popular.”

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