Jadam Chicken Launches Unique Menu 'Tikitako Chicken' with Mexican Flavors... Exotic Taste and Visuals Realized

Chicken franchise Jadam Chicken announced on the 10th the launch of its new menu item, ‘Tiki Taco Boneless Chicken’.

This new menu item is a chicken dish developed by combining the Mexican food taco, which has recently gained popularity for its unique flavor, with chicken. As the menu’s slogan “Targeting chicken with the flavors of Mexico” suggests, it offers an exotic taste sensation.

Tiki Taco Boneless Chicken is made by frying tender domestic chicken thigh meat until crispy, then adding the refreshing taste of tomato sauce, the smooth yet slightly spicy flavor of guacamole sauce, and the tanginess of sour cream sauce to create a diverse and flavorful chicken dish. Since this flavor combination has not yet appeared in the chicken industry, it is expected to present a fresh and delicious challenge to chicken lovers.

The three sauces applied to the chicken are red, green, and white respectively, giving the finished chicken a colorful visual that is also highly praised for its eye-catching appearance.

The name ‘Tiki Taco’ reflects these menu characteristics. Like ‘Tiki-Taka’ in soccer, which means quick passing or close communication, the boneless chicken and sauces blend harmoniously to embody the Mexican taco flavor.

The nachos served alongside the chicken further emphasize the Mexican theme. The performance of crushing the nachos and sprinkling them over the chicken adds a special taste and fun for customers.

Tiki Taco Chicken was inspired by Jadam Chicken’s product development manager’s exposure to various Mexican foods during a business trip to the United States. During several months of development and internal testing, it received especially warm reception from young employees, leading to early expectations that it would strongly appeal to the MZ generation’s taste.

A representative from Jadam Chicken said, “Tiki Taco Chicken is an exotic chicken dish that combines fresh and innovative ideas, market trend analysis, and Jadam Chicken’s cooking know-how. Following the great success of menus like Maepshulleng Chicken, we are confident it will establish itself as Jadam’s new signature menu.” They added, “We will continue to introduce differentiated menus to broaden the horizon of Korean chicken and gain customers’ interest and love.”

Tiki Taco Boneless Chicken will be available at all Jadam Chicken stores nationwide starting April 10. Meanwhile, to celebrate the launch of the new menu, Jadam Chicken is also preparing a large-scale prize event featuring products such as Mexico travel packages that match the product’s characteristics.

This content was produced with the assistance of AI translation services.