ITM Semiconductor "Confident in Tripling E-Cigarette Sales Through Global Export Expansion"
ITM Semiconductor (CEO Nah Hyuk-hwi) announced on the 22nd that it will officially begin exporting electronic cigarettes (Lil Hybrid Easy) and liquid cartridges supplied to KT&G.
ITM Semiconductor has been actively exporting since February this year, starting with Malaysia, and from this month, it is expanding the export countries for electronic cigarettes and liquid cartridges. As the only company supplying hybrid products, including electronic cigarette cartridges, to both domestic and overseas markets, ITM Semiconductor has firmly established its position and expectations for continuous sales growth are increasing.
After starting mass production of cartridges used in KT&G’s electronic cigarette hybrid model in February last year, ITM Semiconductor began mass production supply of new electronic cigarette devices in April of the same year, steadily increasing sales in this sector. To respond to the continuous growth of the global electronic cigarette market, the company has completed facility expansions at its domestic and Vietnam factories and plans additional facility investments.
A company representative stated, “This year’s electronic cigarette sales are expected to grow more than threefold compared to the previous year, driven by domestic market expansion and active export growth to overseas markets. By continuously securing technology and pursuing new model orders, we will firmly establish our position in the electronic cigarette market.”
Founded in 2000, ITM Semiconductor supplies small secondary battery protection circuits to domestic and overseas clients and holds the number one global market share. ITM Semiconductor’s protection circuit and System in Package (SiP) technology possess competitiveness that can be applied across various fields, from small products such as mobile phones and wearable devices to electronic cigarettes, laptops, and automotive electronics.
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Nah Hyuk-hwi, CEO of ITM Semiconductor, emphasized, “Along with expanding sales of existing businesses, we will continuously discover new businesses such as electronic cigarettes to increase sales and profitability, thereby continuously enhancing corporate value.”
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