Krafton Signs Publishing Partnership with Game Developer Neobana
Nirvana's CEO Namseok Kim (left) and Krafton's Publishing Group Head Wooyeol Lim (right) attending the partnership signing ceremony
View original imageKrafton announced on the 7th that it has signed a global publishing partnership with the game developer Neobana.
In January, Krafton announced during its internal communication program Krafton Live Talk that it would increase second-party publishing opportunities through equity investments in external developers to strengthen its publishing capabilities. This partnership is the first case of that initiative. Krafton will be responsible for the release and operation of Neobana's game, "Zeta (project name)," on global game distribution platforms including consoles, PC, and cloud. In addition to publishing, the companies plan to explore cooperation in areas such as esports tournaments and secondary derivative works.
"Zeta" is a character-based third-person strategic PvP game currently under development by Neobana, aiming for release within 2025. The game focuses on delivering deep and immersive real-time character strategy PvP gameplay from a controller (joypad)-oriented third-person perspective. Krafton plans to leverage this global partnership with Neobana to continuously introduce new game lineups and actively strengthen its publishing capabilities to drive growth in the global market.
Neobana is a game developer founded in 2022 by experienced developers with proven global service experience, focusing on developing PvP games. The company is currently recruiting various roles including development, planning, and art to develop competitive AAA-level games for the global market.
Changhan Kim, CEO of Krafton, emphasized, "Krafton is discovering development studios with great potential like Neobana to strengthen our publishing capabilities," adding, "We plan to share Krafton's global experience to allow Neobana to fully concentrate on developing 'Zeta.'"
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Namseok Kim, CEO of Neobana, said, "Neobana and Krafton share a common goal of focusing on developing games that deliver fun to users worldwide," and added, "We will do our best in development to ensure that the next-generation character-based third-person strategic PvP game 'Zeta' becomes a new IP that continues to succeed."
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