Falling for Design... LG Electronics Launches New Laptop Model

Premium 'LG Gram Style' with OLED Display
Performance and Portability Improved 'LG Gram' Pre-orders Start from the 25th

[Asia Economy Reporter Lim Hye-seon] LG Electronics announced on the 24th that it will launch a new laptop model.

In 2014, LG Electronics introduced the 'LG Gram,' an ultra-lightweight laptop weighing 980g, making it the first domestic laptop manufacturer to produce a laptop under 1kg. Since then, by reflecting customer feedback such as large-capacity batteries, large screens, and high performance, it has led the ultra-lightweight premium laptop market.

10 Years of Innovation, First Reveal of 'LG Gram Style'

The LG Gram Style, introduced for the first time this year, maintains the identity of the ultra-lightweight premium Gram laptop while enhancing its sophisticated design. The product exterior features Aurora White color that changes hues depending on the angle of light and viewing direction, and uses Corning's Gorilla Glass material. Under the keyboard space, a hidden touchpad equipped with LED lights that only appear when the user touches it is installed.

The new product is the first Gram laptop to feature an OLED display. The flagship model, 'LG Gram Style 16,' adopts a 16-inch WQHD+ (3200×2000) high-resolution OLED display with a 16:10 aspect ratio. It supports a 0.2ms response time and up to a 120Hz refresh rate, delivering smooth and clear visuals even for fast-changing images.

In addition to OLED's overwhelming contrast ratio and black expression, it fully meets the Digital Cinema Initiatives (DCI) standard color gamut DCI-P3, providing natural color representation. The panel applies AGLR to reduce light reflection and glare.

LG Electronics plans to release a limited edition Gram Style in collaboration with the popular girl group NewJeans next month. The LG Gram Style will be available in two sizes: 16-inch and 14-inch. The domestic retail price for the LG Gram Style 16 is 2.74 million KRW, and for the LG Gram Style 14, it is 2.49 million KRW.

LG Gram Style

'LG Gram' with Performance and Portability, First Support for Dolby Atmos

The new LG Gram enhances both performance and portability. The new model features a 16:10 aspect ratio WQXGA (2560×1600) resolution IPS display and NVIDIA's high-performance external graphics card for laptops. It also supports variable refresh rate (VRR), automatically switching the refresh rate from 31Hz up to 144Hz depending on the usage environment.

All new Gram laptops are equipped with Intel's latest 13th-generation processors and the latest low-power memory. Additionally, they support a smart amplifier with up to 5 watts (W) output and Dolby Atmos surround sound technology for the first time. The charging adapter's volume and weight have been reduced by approximately 46% and 24%, respectively, compared to the previous model, making it more convenient to carry.

The retail price for the LG Gram 16 is 2.44 million KRW, and for the LG Gram 17, it is 2.59 million KRW.

LG Electronics will also introduce various new LG Gram models (17, 16, 15, and 14-inch) equipped with the latest processors, as well as the 2-in-1 laptop LG Gram 360 (16 and 14-inch), and new portable monitors Gram +View.

LG Electronics will conduct pre-orders for the new Gram models from the 25th until the 1st of next month.

This content was produced with the assistance of AI translation services.