Supporting Early Startup Package 'Rolling Up Sleeves' ... Daegu Creative Economy Innovation Center

Live Commerce, Over 11,700 Concurrent Viewers

Daegu Creative Economy Innovation Center is conducting C-Marketing 2.0 live commerce, supported by Daegu City and the Korea Institute of Startup & Entrepreneurship Development, and hosted by the Innovation Center.

[Asia Economy Yeongnam Reporting Headquarters Reporter Yeo Jong-gu] Daegu Creative Economy Innovation Center successfully concluded the C-Marketing 2.0 live commerce event held on the 16th, supported by Daegu City and the Korea Institute of Startup & Entrepreneurship Development, and hosted by the Daegu Creative Economy Innovation Center.

C-Marketing 2.0, a detailed program of the Daegu Creative Economy Innovation Center's Early Startup Package support project, began in 2021 and is now in its second year.

C-Marketing 2.0 supports early-stage startups (within 3 years of establishment) located in Daegu and Gyeongbuk by providing product detail page creation, online shopping mall entry and marketing education, as well as market development and sales expansion through live commerce. In 2022, it operated targeting 20 outstanding early startups in the region.

In particular, the live commerce event held that day featured Heo Min, a representative influencer and comedian from Daegu, to promote the startup items of six capable early startups in the Daegu and Gyeongbuk region, including ▲ Isol Chuksan (antibiotic-free Korean beef gift set) ▲ Big Bon Food (reasoned gamjatang) ▲ Food Go (domestic pork special parts) ▲ Ait Q (Baropen, a pen that writes properly when held correctly) ▲ Oseong (LED mini sign mood lamp) ▲ Suns Lab (mineral mixed grain nurungji).

Additionally, this live commerce achieved excellent marketing results, recording over 11,700 simultaneous viewers and more than 40,000 likes.

Lee Jae-il, director of the Daegu Creative Economy Innovation Center, said, “The Early Startup Package is the most effective and systematic support project for scaling up early startups within three years.” He added, “We will continue to do our best to help outstanding early startups in the region develop markets and expand sales.”

This content was produced with the assistance of AI translation services.