Musinsa Unveils 'Physical Education Department' Pop-up Exhibition

Physical Education Department New Collection Lookbook
[Photo by Musinsa]

MUSINSA announced on the 20th that it will showcase the 'Physical Education Department' pop-up exhibition at Terrace Seongsu.

At this pop-up event, the street casual brand Physical Education Department and Butterfly, a table tennis brand founded by Japanese table tennis player Damasu Hikosuke in the 1950s, will present a new collection collaborating for the first time in Korea.

This collection includes ball caps, track setups, sweatshirts, and hooded T-shirts featuring the butterfly symbol representing Butterfly applied to the comfortable daily wear of Physical Education Department. Visitors can try on and purchase items directly at the pop-up store.

During the event period, there will also be events for customers visiting Terrace Seongsu. After checking the number of the day on MUSINSA Terrace and Physical Education Department's Instagram, customers can participate on-site. A collaborative collection hooded T-shirt will be given away through a raffle. Additionally, on the 20th, a fan signing event with comedian Kim Kyung-wook, who participated in the collection photoshoot, and a table tennis match will be held for customers who registered in advance.

A MUSINSA representative said, “This will be an opportunity to experience Physical Education Department offline as well,” adding, “We plan to strengthen offline activities so that brands entering MUSINSA Store can increase their touchpoints with customers in the future.”

This content was produced with the assistance of AI translation services.