Clean with automatic air quality control... LG Electronics launches 2023 model 'Whisen Tower Air Conditioner'

Application of Antibacterial Clean Case on Heat Exchanger Backside
New Features Added: Pet Care Mode, One-Sided Wind, and Outing Power Saving

[Asia Economy Reporter Han Yeju] LG Electronics announced on the 18th that it will launch the 2023 model 'LG Whisen Objet Collection Tower Air Conditioner' new product.

This new product has enhanced automatic cleaning management functions for air conditioner maintenance. LG Electronics applied an antibacterial treated clean case on the back of the heat exchanger, where moisture frequently accumulates. Along with the existing automatic drying function that removes moisture remaining in the heat exchanger, it manages the internal hygiene of the air conditioner more thoroughly. According to tests conducted by LG Electronics in collaboration with the nationally accredited testing institute KOTITI Testing & Research Institute, the new clean case has a 99.9% antibacterial effect against Staphylococcus aureus and Escherichia coli.

The new product manages the airflow path meticulously and cleanly in stages, including ▲Filter Clean Bot (Stage 1) that automatically cleans dust from the microfilter ▲Microfilter+ (Stage 2) that removes bacteria that can inhabit the filter ▲Air Purification+ (Stage 3) certified by the Korea Air Cleaning Association CAC (Certification Air Conditioner) ▲Clean Case (Stage 4) ▲Heat Exchanger Cleaning (Stage 5) ▲AI Drying+ (Stage 6) ▲UV LED Fan Sterilization (Stage 7).

Another advantage is the 'Self Cleaning Management' feature, which allows customers to open the product and directly clean all four fans inside the air conditioner whenever they want.

LG Electronics will launch the 2023 model 'LG Whisen Objet Collection Tower Air Conditioner' on the 19th.
[Photo by LG Electronics]

Additionally, the new product includes a 'Pet Care Mode' function for pets left alone at home during hot summer days. This function turns on cooling when the indoor temperature reaches the set value to prevent pets from overheating, or notifies users via the LG ThinQ app so they can remotely operate the air conditioner.

Other features added include 'One-Way Wind' that blows air in only one direction for customers who do not want direct airflow, 'Smart Care' where the air conditioner operates automatically according to the indoor environment, and 'Away Power Saving' which saves up to 72% electricity when away from home. LG Electronics has added energy efficiency grade 1 products to the entire new lineup, including the entry-level models.

Lee Jaesung, Vice President and Head of Air Solution Business Division at LG Electronics H&A Business Division, said, "We will continue to present differentiated customer experiences, including enhanced cleaning management unique to Whisen air conditioners and convenient specialized functions.”

This content was produced with the assistance of AI translation services.