SSG.com Lab-Grown Diamond Event... Up to 35% Discount

Participation of Shaming Jewelry and Lloyd

'Lab-grown diamond' product. [Photo by SSG.com]

SSG.com announced on the 18th that it will hold a jewelry event focusing on 'lab-grown diamonds' until the 12th of next month in anticipation of Valentine's Day.

The event features brands such as Dorothy, Dinechi, Reku, John Paul Jewelry, Shaming Jewelry, and Lloyd. It offers up to 35% discounts on 300 best-selling products from these brands.

According to SSG.com, sales of lab-grown diamonds surged 20 times compared to the previous month from the 22nd to the 31st of last month. They are 30-70% cheaper than natural diamonds, making them reasonably priced, and since there is no mining process involved, they have eco-friendly characteristics such as less soil pollution and carbon emissions, which is considered an attractive factor for younger consumers.

An SSG.com representative said, "We planned this event reflecting the high customer interest that appeared simultaneously with the opening of the specialty store," adding, "We suggest lab-grown diamonds to customers who are considering special gifts ahead of the upcoming Valentine's Day and the full wedding season in April and May."

This content was produced with the assistance of AI translation services.