Kiehl's Launches Bestselling Rabbit Illustration Seollal Edition View original image

[Asia Economy Reporter Moon Hyewon] Kiehl's announced on the 12th that it has released a Lunar New Year edition featuring rabbit illustrations on two bestselling products to celebrate the Year of the Rabbit.


The Kiehl's 2023 Lunar New Year edition was created in collaboration with illustrator Shan Jiang, who is active on the global stage. To mark the Year of the Rabbit, the design package incorporates a unique rabbit character and icons symbolizing New York, Kiehl's hometown, creating a rich and warm Lunar New Year atmosphere that enhances its collectible value.



The edition is released as a limited edition with two bestselling products. It consists of the 'Calendula Petal Toner 250ml,' which cares for rough skin concerns, and the 'Clearly Corrective Essence 50ml,' which helps reduce dark spots and blemishes for clear and radiant glass-like skin.


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