Pro Jeon In-ji of Beanpole Golf. <br>Photo by Samsung C&T Corporation

Pro Jeon In-ji of Beanpole Golf.
Photo by Samsung C&T Corporation

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Beenzol Golf, the fashion division of Samsung C&T, announced on the 11th that it has signed a clothing sponsorship contract with professional golfer Jeon In-ji.


Under this contract, Jeon In-ji will wear clothing provided by Beenzol Golf at all tournaments she participates in over the next two years. The new Beenzol Golf logo, introduced last year, will be placed on the left shoulder of the upper garment.


Last year, Beenzol Golf designed a new logo combining two circles representing a bicycle wheel and a golf ball in the hole cup, along with the letter B.


Beenzol Golf showcases various styling options with a modern classic golf wear concept. Through professional golfer Jeon In-ji, who is regarded by domestic and international fans as a "Classy" player due to her feminine appearance, beautiful swing, and continuous donations, the brand plans to expand its branding.


Jeon In-ji is a world-class player who ranked 3rd in the 2022 LPGA money rankings and 8th in the world rankings.


Jeon In-ji said, "Beenzol Golf was a brand I always wanted to wear during my junior years, so I am happy that my dream has come true," adding, "I am excited to start a new season with Beenzol Golf, which shows the most classic and fundamental designs and colors among golf wear."



A Beenzol representative stated, "We chose professional golfer Jeon In-ji as the player who best represents the philosophy and identity our brand pursues," and added, "We will increase brand awareness and preference together with Jeon In-ji, who receives positive evaluations from young golfers."


This content was produced with the assistance of AI translation services.

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