Daedong Chairman Kim Junsik "Will Present Successful Content for 3 Major Future Businesses"

Goals for This Year Include Level 3 Autonomous Agricultural Machinery and Crop Growth Information Services

Chairman Kim Junsik

[Asia Economy Reporter Kim Cheol-hyun] Kim Junsik, chairman of Daedong Group, is pushing for qualitative and quantitative growth of core businesses and the full-scale launch of future businesses as this year's tasks. Daedong announced on the 5th that Chairman Kim presented three key tasks for this year in his New Year's message to employees: ▲ quantitative growth and qualitative leap of the smart agricultural machinery business ▲ strengthening core competencies of future businesses ▲ promoting ESG management and innovating work methods.

Chairman Kim said, "Over the past three years, to become a leading company in future agriculture, we created the 'framework' for three major future businesses: smart agricultural machinery, mobility, and farm, achieving quantitative growth by surpassing 1 trillion won in sales," and emphasized, "For the next three years, let's fill the framework with Daedong's unique successful content as a high-tech company."

He continued, "We must achieve qualitative growth by maximizing production efficiency through 'process rebuilding' by unifying the design and manufacturing organizations of the core smart agricultural machinery business, and quantitative growth by pioneering new overseas markets to find new sources of revenue."

He also announced major plans for this year to strengthen core competencies and fully launch future businesses. Chairman Kim stated, "Daedong will launch Level 3 autonomous tractors and combines within this year to leap forward as a truly high-tech agricultural machinery company. Daedong Mobility will mass-produce and distribute mobility based on electrification, automation, and intelligence, rapidly internalize core competencies, and establish itself as a leading mobility company."

Chairman Kim added, "As the start of the future agriculture platform business, we will introduce a service this year that provides crop growth information data through agricultural machinery equipped with telematics technology, and take a step further to establish and launch a growth solution business model."

This content was produced with the assistance of AI translation services.