Lotte Homeshopping Sells Meal Vouchers for Musical Storytelling Restaurant 'Monde Charlotte'

Lotte Homeshopping announced on the 5th that it will exclusively sell meal vouchers for Korea's first musical storytelling restaurant, 'Monde Charlotte,' on the 9th.

On the 9th at 7 PM, meal vouchers for the restaurant 'Monde Charlotte' will be sold exclusively on 'Elive.' 'Monde Charlotte' is Korea's first musical storytelling restaurant, opened last month through a collaboration between the movie storytelling Chinese restaurant 'Monjungshik' and the musical-dedicated theater 'Charlotte Theater.' Guests can enjoy course meals inspired by musicals along with explanations from a storyteller, and the interior, tableware, and props reflect the characteristics of the performance, providing customers with a unique experience as if they are on a musical stage.

During the live broadcast, meal vouchers themed on the musical 'Sweeney Todd' will be sold at about a 20% discount. The broadcast will be live from 'Monde Charlotte,' located at Charlotte Theater in Jamsil, Seoul, with storyteller and musical actor Kang Gun Teller appearing in person to introduce the restaurant concept and course meals. Among purchasers, five will be selected by lottery to receive tickets to 'Sweeney Todd.'

Jung Woon-young, head of Lotte Homeshopping's Live Commerce Division, said, "Reflecting the MZ generation's preference for unique fun and experiences, we decided to sell meal vouchers for Korea's first musical storytelling restaurant. Going forward, we plan to strengthen our live commerce competitiveness by being the first in the industry to introduce unique content tailored to MZ generation consumer trends beyond simple product sales."

This content was produced with the assistance of AI translation services.