"Sake Goes Hip" Seven Eleven Launches 'Two Types of Fruit Sake'
[Asia Economy Reporter Eunmo Koo] Seven Eleven recently announced on the 29th that, reflecting the growing interest in sake, it has newly launched two types of fruit sake following last month's "Polar Bear's Tears Junmai" sake product.
As the first product, Seven Eleven introduced "Yuja Sake (Fukuiwai Yuzushu, 720ml)" which contains sweet and slightly bitter yuja. It contains 24% yuja juice from Tokushima Prefecture, the birthplace of yuja in Japan, allowing you to enjoy the fresh aroma of yuja itself. It emphasizes a refreshing sweetness, making it suitable for mixing with tonic water or sparkling water. The alcohol content is 8%.
The other product introduced is "Peach Sake (Yamabuki Hakutoushu, 720ml)" which contains white peach, symbolizing fortune and longevity. This product blends 9% white peach juice with Japanese sake, featuring a melt-in-the-mouth umami flavor and pleasant sweetness. Its flavor is best enjoyed chilled, and it pairs well with yogurt, making it suitable for cocktails. The alcohol content is 7.5%.
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To commemorate the launch of the two fruit sake products, Seven Eleven has prepared a card discount event throughout January. Customers paying with NongHyup Card for the two fruit sake products and Polar Bear's Tears Junmai will receive a 20% instant discount.
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