Interpark, Analysis of International Flight Purchase Demographics

"November Airfare Purchases Increase 1268%, Half Bound for Japan" View original image

Interpark announced on the 22nd that the number of international flight ticket purchases in November increased by 1268% compared to the same period last year and by 10% compared to the previous month. Compared to the same month in 2019, before COVID-19, it increased by 14%. They analyzed that the pent-up demand for overseas travel is rapidly increasing with the winter travel season.


Looking at the ranking of popular routes, 1st place is Osaka (16.8%), 2nd place Narita (12.7%), and 3rd place Fukuoka (12.6%), with all top three being Japanese cities. Following 4th place Bangkok, Thailand (6.3%), 5th place is Sapporo (3.7%). Including 9th place Okinawa (2.1%), a total of five Japanese cities account for 47.9%, nearly half of the total demand.


Since October 11 this year, Interpark has been implementing the 'Overseas Flight Ticket Lowest Price Guarantee' which compensates 100% of the price difference if the purchased ticket is not the lowest price. Since May, they have been operating the industry's only 'Mix Round-trip Ticket' service that allows searching and purchasing tickets for different airlines on departure and return flights in one go.


They also prepared special promotions. This month, in collaboration with Jeju Air, they prepared a special event offering exclusive discounted fares for Japanese routes including Osaka, Fukuoka, Narita, Nagoya, and Okinawa. Since the 22nd of last month, through weekly Tuesday Time Deals, they have been selling flight tickets to popular destinations such as Japan, Vietnam, Thailand, Australia, and Guam at super discounted prices.



Park Jeong-hyun, Head of Interpark's Aviation Business Division, said, "We are selling not only popular routes but also newly launched routes with the best price competitiveness and benefits," adding, "We will solidify our position as the number one flight ticket platform even in the endemic era."


This content was produced with the assistance of AI translation services.

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