"Lotte Duty Free's 'Highest Discount Ever' Live Broadcast, Christmas Special Perfume Live Show"
Gucci, Burberry, Miu Miu, Marc Jacobs Beauty Perfume Introduction
250K YouTuber 'Yesria' Actress Choi Yesul Appearance
Dating Counseling Talk Show 'Yabam Aemyeonse' Hosted
[Asia Economy Reporter Yuri Kim] Lotte Duty Free announced on the 22nd that it will present a special exhibition of perfume gift sets with the highest discount rates ever in celebration of Christmas on its live commerce broadcast 'LDF LIVE.'
Lotte Duty Free introduces various products and offers various discount benefits every Thursday through LDF LIVE on the Lotte Internet Duty Free website. The broadcast at 8 p.m. will feature popular perfume products from Gucci, Burberry, Miu Miu, CK, and Marc Jacobs Beauty, along with an additional points event exclusive to the live broadcast. To celebrate Christmas, it plans to offer the highest discount benefits ever during the perfume sales live broadcast. During the live broadcast, prizes such as Burberry lipstick Bloom will be given to quiz event winners and customers who provide purchase verification.
The live broadcast will feature actress Choi Yesul, who runs the YouTube channel 'Yesria' with 250,000 subscribers, hosting the dating counseling talk show 'YabamAe Myeonse' (Night Love Duty Free). This talk show, which was introduced in September and earlier this month, is a live broadcast in the form of a talk show with special guests, discussing various episodes that occur between couples. In this broadcast, communication with customers will be held under the theme 'A fragrance good for gifting to a lover.'
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A Lotte Duty Free official said, "Customer response to perfume-related live broadcasts is particularly high," adding, "We have enriched the live broadcast by introducing Christmas season limited products from popular perfume brands."
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