20% Growth in Kids Product Category by November
Kids Events for Family Customers Ahead of Christmas
Large-Scale 'Rabitrax' Popup at Giheung Store... Experience Events Included
Gift Events Nationwide at Lotte Outlets with Lego, Catch Tini Ping Popups

Models are experiencing 'Gravitrax' (Photo by Lotte Department Store).

Models are experiencing 'Gravitrax' (Photo by Lotte Department Store).

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[Asia Economy Reporter Yuri Kim] Lotte Outlet announced on the 18th that it will present various events for family customers in December, the gift-giving season.


Lotte Outlet said that sales of kids' products have been popular this year, with a 20% increase compared to the same period last year through November. To meet the concentrated gift demand in December, the outlet will hold unique events combining products, experiences, and promotions for customers visiting the outlet.


From the 16th to the 25th, a large pop-up event for the globally famous science toy puzzle game "Gravitrax" will be held at the underground first floor plaza of the Premium Outlet Giheung branch. This event will feature a variety of lineups, including starter products for beginners and pro products for enthusiasts, all offered at special prices. A 20% discount will be applied to all items, and customers who purchase over 60,000 KRW will receive a 10,000 KRW discount voucher.


Various events that customers can participate in will also be held at the pop-up venue. Korea's first 2-meter large tree track photo zone made with Gravitrax parts will be installed, and more than 20 types of experience zones will be operated for visiting children to enjoy. Customers who add the Kakao friend and visit the event venue will receive a Gold Action Stone, and special gifts will be given according to the purchase amount.


In addition to Gravitrax, various kids' events will be held. From the 15th to the 28th, a "LEGO" Christmas pop-up store will be held at Time Villas. Thirteen popular products will be offered at a 20% discount, and various gifts such as LEGO lottery coins, calendar sets, and LEGO head storage boxes will be given according to the purchase amount. Lotte Outlet branches in Yulha and Namak plan to open pop-up stores selling clothing and toys of "Catch Teenieping," which is popular among girls, until the end of this month.



Meanwhile, customer appreciation events will also be held at all Lotte Outlet stores. From the 16th to the 25th, on Fridays, Saturdays, and Sundays during the period, customers who purchase 200,000 KRW or 400,000 KRW or more from infant and children's brands will receive a 5% gift certificate.


This content was produced with the assistance of AI translation services.

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