Catch Fashion Launches Art Category... Showcasing Premium Artworks

[Asia Economy Reporter Song Seung-yoon] Luxury platform Catch Fashion announced on the 13th that it has partnered with galleries to newly launch an art category.

Catch Fashion expanded the scope of luxury this year to include the art category, following last year's expansion from luxury fashion to premium kids and home living. The art category includes multiple galleries such as Gallery N&K, which communicates with diverse works in both domestic and international markets. It carefully selects and presents premium artworks that are gaining attention and have collectible value in the contemporary art market. N&K, which handles high-priced artworks ranging from 5 million KRW to 150 million KRW, is selling online for the first time. It introduces works by influential artists such as American abstract expressionist Jean-Marie Hasley and contemporary American photographer Ralph Gibson, known for contrasting images and erotic themes.

To commemorate the art launch, Catch Fashion opened a special exhibition featuring Jean-Marie Hasley and Ralph Gibson the day before. Starting with this, it plans to target art consumers (Art + Consumer) in their 30s and 40s who are actively purchasing or investing in artworks for luxurious home interiors. It will provide various content, including curating famous domestic and international artworks tailored to their tastes and introducing works by promising emerging artists.

Through the art category, Catch Fashion is showcasing about 100 works including contemporary art, photography, posters, and pop art. When purchasing artworks on Catch Fashion, art experts provide direct delivery and installation services. Customers also receive a 1% point accumulation benefit on the payment amount, and various events with partner galleries are planned.

Lee Woo-chang, CEO of Catch Fashion, said, "We aim to redefine the luxury lifestyle that can be enjoyed online in line with the diversification of customer tastes," adding, "Based on trustworthy global partnerships, we will expand categories and partners to offer customers differentiated luxury value."

This content was produced with the assistance of AI translation services.