SK Rent-a-Car Joins 'Jeju Future Mobility Global Leading City' Initiative

More than 1,000 EVs Introduced This Year
One in Three Vehicles Has Switched to Electric Cars

[Asia Economy Reporter Kiho Sung] SK Rent-a-Car participated in the event commemorating the achievement of 30,000 electric vehicle conversions, hosted by Jeju Province, which holds the No. 1 domestic electric vehicle market share, to share exemplary cases of electric vehicle transition. Additionally, it will donate the entire subsidy of approximately 900 million KRW received from local governments.

On the 29th, SK Rent-a-Car announced that it attended the event titled “Jeju, a Leading City of Future Mobility, Adding Growth to Clean Energy,” held by Jeju Special Self-Governing Province at the Argento Fiore Convention in Jeju City, where it presented its eco-friendly electric vehicle transition efforts and future plans.

About 300 stakeholders attended the event, including Oh Young-hoon, Governor of Jeju Special Self-Governing Province; Kim Kyung-hak, Chairman of the Jeju Provincial Council; Hwang Il-moon, CEO of SK Rent-a-Car; Yoon Seung-won, Head of Life Business Division at Shinhan Card; Kim Young-hwan, Head of Jeju Headquarters at Korea Power Exchange; officials from related ministries; and electric vehicle users.

This event was organized to celebrate the 10th anniversary of the “Carbon-Free Island (CFI) Jeju 2030” policy promoted by Jeju Province, the Ministry of Environment, and related companies, both public and private, marking the achievement of 30,000 electric vehicles supplied within the province. SK Rent-a-Car was introduced as a representative exemplary company in the region’s electric vehicle transition, and the future vision of Jeju as a leading electric vehicle city was shared.

Hwang Il-moon, CEO of SK Rent-a-Car, stated, “SK Rent-a-Car will sequentially convert all approximately 3,000 vehicles operated in Jeju to eco-friendly electric vehicles by 2025, joining the vision of building Jeju as a leading city of future mobility. Together with Jeju Province, the Ministry of Environment, automobile manufacturers, and other stakeholders, we will proactively introduce a variety of domestic and international electric vehicles, from the most preferred to premium models, contributing to the spread of eco-friendly electric vehicles and providing customers with rich electric vehicle usage experiences.”

SK Rent-a-Car, which operates the largest number of rental cars in Jeju, has completed the conversion of more than 1,000 electric vehicles this year alone. Since announcing in June last year its plan to convert 3,000 rental cars in Jeju to 100% electric vehicles by 2025, it has already converted one out of three vehicles early, with about three years remaining. SK Rent-a-Car also conducts social value creation activities within the Jeju region. It plans to donate the entire subsidy of approximately 900 million KRW received from local governments for the conversion and introduction of 1,000 electric vehicles to contribute to the local community in Jeju.

An SK Rent-a-Car official said, “We are pleased to take the lead in spreading eco-friendly electric vehicles together with Jeju Province,” adding, “Not only electric vehicles but also charging facilities will be provided in collaboration with Jeju Province, Korea Electric Power Corporation, and the Ministry of Environment, enabling tourists visiting clean Jeju to enjoy convenient and pleasant travels.”

This content was produced with the assistance of AI translation services.