Shinil, Fan Heater Shipment Volume Increases by 93%

[Asia Economy Reporter Kwak Minjae] Shinil Electronics announced on the 24th that from January to November this year, the shipment volume of electric mats increased by 23%, and the shipment volume of fan heaters increased by 93%.

Shinil launched the ‘Premium Carbon Carpet Mat’ using carbon fiber heating wires this year. On the 5th, Shinil conducted a broadcast for the Premium Carbon Carpet Mat on NS Home Shopping, recording an order amount of 220 million KRW within 70 minutes of the broadcast. The company explained that the product, which is excellent in durability, lightness, and heat resistance, and compensates for the shortcomings of water-heated mats, gained popularity through word of mouth and captivated the main customers of home shopping.

Additionally, the ‘fan heater,’ which provides efficient heating with low power consumption at campsites with limited electricity, is so popular that the stock quantities at offline stores of large marts are shared in real time on online communities. Shinil received a great response when it conducted a fan heater sales broadcast on Lotte Home Shopping’s ‘Choi Yura Show’ on the 6th of last month, recording an order amount of 1.5 billion KRW within 65 minutes of the broadcast.

A Shinil official stated, “As consumers’ lifestyles diversify, many people are looking for customized heating appliances that consider the usage environment,” adding, “We plan to continue active sales of heating appliances so that people can experience warmth anywhere inside or outside their homes this winter.”

This content was produced with the assistance of AI translation services.