Maeil Dairies, Smart Protein 'Selex Core Protein Lactofree'
[Asia Economy Reporter Song Seung-yoon] Maeil Dairies is leading the domestic lactose-free market by launching 'Easily Digestible Milk,' a lactose-free milk product, in 2005 based on extensive lactose research. In particular, Maeil Dairies' Maeil Health Nutrition recently released a protein health functional food with lactose removed, receiving great response from consumers.
Maeil Health Nutrition recently introduced a new protein health functional food called 'Selex Core Protein Lactose-Free.' While animal protein is effective for muscle growth in middle-aged and older adults, it is important to note that all main sources of animal protein, such as milk, goat milk, and colostrum, contain lactose. Therefore, they used highly purified whey protein isolate (WPI) with fat and lactose removed.
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Maeil Dairies has been conducting research on muscle health and protein since 2014. In 2018, they established the 'Maeil Sarcopenia Research Institute,' the first in Korea to study nutritional management and functional material development for the prevention and improvement of muscle loss. Maeil Health Nutrition, which was launched as an independent corporation in October last year, provides science-based, customized lifelong health management for customers. Starting with Core Protein in 2018, which opened the domestic protein adult nutrition market, Selex has expanded its product lineup to include drinking protein, protein bars, and Sunfiber probiotics. Through a diverse product lineup offering customized solutions considering modern lifestyles, it has been greatly loved, surpassing cumulative sales of 250 billion KRW since its launch.
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