Gyeongnam Specialty Products Expo Held in Changwon... Providing Opportunities for Market Expansion

323 Agricultural and Specialty Product Companies with 416 Booths Participating

Face-to-Face Export Consultation Meeting with Overseas Buyers Also Held

The '2022 Gyeongnam Specialty Products Expo,' a local specialty product experience event in Gyeongnam, will be held at the Changwon Convention Center from the 17th to the 20th.

[Asia Economy Yeongnam Reporting Headquarters Reporter Song Jong-gu] The '2022 Gyeongnam Specialty Products Expo,' a competitive specialty product experience event in Gyeongnam, will be held from the 17th to the 20th at the Changwon Convention Center.

Hosted by Changwon Special City and Gyeongnam Province and organized by Gyeongnam Trade, this event is the largest specialty product expo in Gyeongnam. Participating companies are provided with opportunities to develop sales channels for domestic and international product promotion and sales, while visitors can experience a variety of regional specialty products all in one place.

This expo features 416 booths from 323 companies, showcasing local agricultural, livestock, and marine food products, health foods and convenience foods, traditional herbal medicine and teas, crafts, and other specialty products. Additionally, in collaboration with the 'Paldo Sanghoe' program, excellent local agricultural and specialty products will be promoted to viewers nationwide, and online product sales will be conducted through live commerce broadcasts.

This year, with the reopening of air routes that were closed due to COVID-19, an in-person overseas export consultation meeting will be held for the first time in three years. One-on-one matching consultations between about 15 outstanding buyers from five countries including the United States, Australia, and Malaysia and participating companies will actively support export marketing for the companies.

Furthermore, side events such as Naver Shopping Live and on-site live broadcast tours of Gyeongnam specialty products will be held. Vivid on-site interviews and promotional videos featuring officials from 18 cities and counties in Gyeongnam and related organizations will provide various attractions both online and offline.

The city is also making thorough preparations for safety accident response to hold the event without incidents while complying with basic COVID-19 guidelines. They are inspecting visitor flow and guidance systems, emergency transport systems, and deploying personnel such as emergency medical technicians, safety management staff, and event operation guides on-site at all times.

Jung Hyun-seop, Director of the Economic and Job Creation Bureau, said, “We hope the Gyeongnam Specialty Products Expo will provide an opportunity to widely promote excellent specialty products produced by local companies and become a specialty product festival that offers enjoyable experiences to visiting citizens.”

This content was produced with the assistance of AI translation services.