Goheung Yuja and Pomegranate Festival Successfully Concluded

A Safe Festival Without a Single Accident, Presenting a New Model for Successful Festivals

[Goheung=Asia Economy Honam Reporting Headquarters, Reporter Sim Jeong-woo] Jeonnam Goheung-gun (Governor Gong Young-min) announced on the 13th that the "2022 Goheung Yuja Pomegranate Festival" concluded its four-day event at the Yuja Pomegranate Festival Site in Handong-ri, Pungyang-myeon.

Starting with about 15,000 visitors on the first day, throughout the festival period, the main stage, experience and sales booths, food booths, and even the Yuja walking trail were filled with waves of people, creating a spectacular scene.

In particular, unlike previous years, this festival's experience booths were composed solely of local experience program companies themed on yuja and pomegranate, offering activities such as making yuja and pomegranate syrup, yuja pizza, oranda, macarons, and yuja fragrance experiences, providing an opportunity to confirm the diversity and expansion potential of yuja and pomegranate products.

Additionally, representative programs such as healing in the yellow yuja field walking trail and offering raffle opportunities at the experience booths to visitors provided a unique enjoyment.

In terms of performance composition, to raise nationwide awareness of yuja and pomegranate, a live commerce and mini-concert by Song Ga-in was held, with over 95,000 viewers tuning in on the day of the broadcast. This promotional event greatly publicized the Goheung agricultural and marine products shopping mall and related products, and this new attempt was praised as a paradigm shift for the festival.

The '300 Drone Art Show' held over two days solidly built the image of Goheung's representative tourist spots and the festival, creating a beautiful and grand spectacle that amazed visitors. Sculptures made of flowers and lights, such as the arch-shaped tunnel lighting and the Tree of Life at the festival entrance, presented a new icon for the 'Goheung Tourism 10 Million Era,' capturing tourists' attention.

Moreover, there were abundant attractions such as group experiences making yuja and pomegranate syrup, the Moonlight Yuja Romantic Pomegranate Autumn Concert, participation gifts, free photo printing, and the Yuja Pomegranate Song Contest, along with Goheung’s unique food booths, making the festival a great success.

Furthermore, to ensure a safe festival without any accidents, joint inspections with related organizations, corrective measures, additional deployment of safety personnel, and traffic measures were thoroughly prepared to lead a safe festival.

A county official stated, "About 46,000 visitors came to the festival during the period, and sales reached about 300 million won through various programs," adding, "This festival became one that presents a new paradigm change that revitalizes the local economy while simultaneously promoting agricultural products."

Goheung=Asia Economy Honam Reporting Headquarters, Reporter Sim Jeong-woo hss79@asiae.co.kr

This content was produced with the assistance of AI translation services.