Geunhwa Construction to Build 'Hotel Beachae' at Mokpo Peace Plaza

Sunlight target for stay-type tourist spots, not transit-type... 8 floors above ground, total 42 rooms

[Asia Economy Honam Reporting Headquarters Reporter Yoon Jamin] A local company is building hotel-grade accommodation facilities in Mokpo City, which is gaining high expectations for attracting 10 million tourists after being selected as one of South Korea's four major regional tourism hub cities.

Geunhwa Construction Co., Ltd. announced on the 8th that it will hold a groundbreaking ceremony for Hotel Beachae at 11 a.m. on the 10th.

The hotel will be located near Peace Plaza, known as Mokpo's number one tourist spot, with 8 floors above ground and a total of 42 rooms. The construction plan has been submitted to Mokpo City, and full-scale construction has begun.

This is the first project carried out by Kim Yurim, the second-generation CEO who inherited the business from the late Kim Honamhoe, chairman of Geunhwa Construction, along with Jang Boseong, CEO of Geunhwa Construction.

Currently, Mokpo City has raised its tourism target to 15 million visitors by 2024, but there is still a shortage of hotel-grade accommodation facilities.

It was analyzed that the 2022 Mokpo Harbor Festival, held for the first time in three years and attended by 210,000 citizens and tourists, failed to overcome the limitations of a festival focused mainly on eating, drinking, and watching, and that the lack of accommodation facilities to accommodate the influx of tourists remains a challenge to be solved.

There is also an analysis that, for regional economic ripple effects, the tourism type must shift from transit-type to stay-type (including lodging and meals).

A Geunhwa Construction official said, "Choosing to break ground for Hotel Beachae near Peace Plaza, the center of Mokpo tourism, is also intended to contribute to solving local issues."

Meanwhile, Geunhwa Construction Co., Ltd. was founded in 1989 and has supplied nearly 3,000 households in the old downtown area, including Geunhwa Millennium Village, Neovil Apartments, Blueville Apartments, and Samhak Beachae Apartments. It has completed about 2,600 households in Okam and Namak New Towns, including Geunhwa Beachae, Beachae Suite, Beachae Viole, and Okam Beachae Apartments, and in 2018 completed 331 units of Sejong Beachae Apartments in Sejong Special Self-Governing City. The company received the Silver Tower Industrial Medal in 2007 and the Ministry of Land, Infrastructure and Transport Award for Livable Apartments in 2015.

Additionally, in November 2018, it completed the 27-hole Dasan Beachae Country Club in Gangjin, Jeollanam-do, and in 2019, the Dasan Beachae Resort.

This content was produced with the assistance of AI translation services.