"Improving Information Asymmetry in Local Markets"… Finda Offers Free Big Data Commercial Area Analysis Service

Decision to Offer Subsidiary Open-Up Service for Free
Easily Check Estimated Startup Costs...Analyze Local Sales and Customers

[Asia Economy Reporter Minwoo Lee] Finda has announced that it will release its big data-based commercial district analysis platform for free. The aim is to resolve information asymmetry by disclosing sales analysis data by region.

Finda, a fintech company providing data-driven loan comparison services, announced on the 8th that it will make the service of 'OpenUp,' a big data commercial district analysis platform whose 100% stake it acquired in July, completely free. The company explained that this is to expand the B2B (business-to-business) service, which mainly provides location consulting for asset management firms and large franchise companies, into B2C (business-to-consumer) while disclosing sales information to resolve information asymmetry.

Accordingly, through OpenUp, users can easily and accurately check detailed commercial district data by eup, myeon, and dong units on a map. After logging in and registering stores of interest, users can also check the estimated sales of specific stores in their preferred areas.

In addition, OpenUp's 'Restaurant Startup Calculator' function has been improved. Customers using the service can select a prospective startup district, choose the industry, store size, and number of floors, and receive results within just 10 seconds. They can view not only rent according to the industry and estimated interior costs based on store size but also ▲ franchise startup cost calculations ▲ sales target rankings within the region ▲ analysis of major customers by gender and age group ▲ delivery sales ratio by detailed area ▲ and analysis of peak and off-peak seasons at a glance.

Hwang Changhee, Product Owner at Finda, said, "We decided to make the service free because we believe that transparently disclosing information to general customers who lack access to information that can grasp macroeconomic trends and analyzing and releasing data across different industries will help many people in their startup decisions." He added, "Our goal is to create a proper startup culture by clearly providing the message that 'you should not start a business here' in some cases."

This content was produced with the assistance of AI translation services.