Lee Jae-geun, KB Kookmin Bank President, "Must Secure Differentiated Competitiveness to Respond to Uncertainty"

Lee Jae-geun, President of Kookmin Bank

[Asia Economy Reporter Bu Aeri] Lee Jae-geun, President of KB Kookmin Bank, emphasized on the 7th that "it is important to secure KB's unique competitive advantage to respond to uncertainty."

On the same day, at the '21st Anniversary Ceremony' held at the Yeouido New Building, President Lee said, "Core growth business sectors such as Corporate Investment Banking (CIB), capital markets, Wealth Management (WM), global, and digital must closely collaborate to drive additional growth." He also stated that efforts should be made to strengthen competitiveness at customer touchpoints through an organic 'seamless' integration between face-to-face and non-face-to-face channels.

President Lee explained, "As we celebrate the 21st anniversary, we face two major challenges: to sustain 'appropriate growth' despite concerns over a prolonged recession caused by high inflation, high exchange rates, and high interest rates, and to continue investments and efforts to become the winner in the financial platform competition."

Emphasizing the goal of becoming the 'Number One Financial Platform Company,' he called for a major transformation in the way of working. He said, "We are now in the era of VUCA," explaining that VUCA stands for Volatility, Uncertainty, Complexity, and Ambiguity. "Organizations that can survive in the VUCA era are those that constantly collaborate and innovate in their daily work." He added, "Let us thoroughly prepare and push forward to transform into a smarter and more horizontal organization."

He also urged KB Kookmin Bank to fulfill its social responsibilities. President Lee stated, "I deeply feel that the need for us to contribute to building a healthy society is increasing," and added, "Let us all work together to become the people's bank that talks about dreams and hopes with customers, with the mindset that without customers, KB Kookmin Bank cannot exist."

Furthermore, President Lee quoted an old saying, "Young and old water," meaning that when flowing water meets a pond, it fills the pond and overflows to move forward again. He said, "If we uphold the basics and principles and strengthen the bank's resilience, we will be able to achieve greater leaps and brilliant development."

This content was produced with the assistance of AI translation services.